Last month, we spent a lot of time with our coworkers preparing for the coming year. Because about half all of Cru staff members work on campuses, we plan around the school year. Our jobs continue to adjust to help make disciples and share Jesus’ love as effectively as possible.

Twice, we met with the Cru Storylines team (shown in this photo). Soon, we’ll change how we distribute the story we write. Instead of sending a separate email with only one kind of stories, we’ll add our content to another Cru newsletter. That way, the maximum number of people will see our stories, and Cru Storylines readers will see other Cru materials.

You can sign up for the Cru newsletter by going to Cru.org and clicking on the blue “subscribe to Cru” button or by going to this page.

We then spent a week meeting with the more than 40 people who work with Cru’s communications team. We got to know people who do different parts of the work — writing and editing; photography, video, audio, illustration and design; and the technology to get the products we make into people’s hands.

We talked about making sure everything we publish offers each reader a chance to take a step closer to Jesus. If someone knows little about Jesus, we want them to find basic information. About 30% of those who come to our website come through a Google search. They might know nothing about Cru and little about faith.

For those already following Jesus, we want to help them. Maybe they’ll learn to pray, to study the Bible or to lead a discipleship group.

We want all of our publishing to be welcoming to all readers, confident about the importance of following Christ, and wise so no one will feel the material isn’t beneficial for them.

We’re grateful to you for making it possible for us to do this work.

Sincerely in Christ, Mark, for the Winz family