Two weeks ago, I sat across from my supervisor for an end-of-the-year review. How is May the end of the year? That makes sense for Cru since the Campus ministry — where Cru started in 1951 — is still the largest part of our organization. We plan for the year in July and August, and we review the year in May and June.
Our online publishing teams also review our work at this time of year. When we mailed “Worldwide Challenge” magazine to people, we couldn’t know how much of it each person read. With online publishing, we can know how people respond.
Recently, we heard some great reports:
- In the year ending May 10, 2022, there were 7.7 million page views on our main website, Cru.org (shown above). That included 4.9 million new users who had never been on the site before.
- People didn’t just glance — they spent an average of more than six minutes on some pages.
- Our social media outreaches connected with 27.6 million people, and posts asking people to pray for Ukraine reached more than 100,000 accounts.
- More than 500,000 readers saw our email newsletters.
- More than 730,000 gospel presentation booklets were purchased through our online Cru store.
- Through our Legacy Video outreach, 616 videos were viewed for a total of more than 1 million minutes. Two Muslim-majority countries, where Christians often suffer persecution, were among the top 10 countries from which people accessed those videos. I think you’d enjoy the Legacy videos, which you can find at that link.
As you think of us over the next few weeks, please keep praying for Anne Marie’s health. She’s slowly gaining strength, but still has to pace herself. And ask God to empower us as we plan, write, edit and publish stories — that our work would help people around the world meet Jesus and grow in their faith.
Thank you for your prayers and partnership. We’re truly grateful.
Sincerely in Christ, Mark, for the Winz family